What if branding wasn’t just an art, but a science?
In this episode of The Data Scientist Podcast, we dive deep into the laws of marketing and branding with Ethan Decker, president of Brand Science. Ethan shares his fascinating journey from computational ecosystem analysis to uncovering the fundamental laws that drive advertising success.

Tune in as we explore:
✅ The core laws of branding and why they hold true across industries
✅ The misconceptions about customer loyalty and how data debunks them
✅ How small brands can compete with giants using customer acquisition strategies
✅ The role of AI in branding and marketing – is it a game-changer?
✅ Why even tech startups need mascots and emotional branding
This episode is packed with actionable insights for entrepreneurs, marketers, and data scientists looking to build stronger, data-driven brands.